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Unlocking growth by tapping into your most valuable asset, data

Our Mission

At Your Data Playbook, we believe data is the most valuable asset of the 21st century. Our mission is to unlock its value and to deliver growth for eCommerce entrepreneurs worldwide.

We empower entrepreneurs by transforming their data into actionable intelligence to drive outcomes in a digital-first world.

As an intelligence co-pilot, Your Data Playbook offers an end-to-end platform designed to identify and prioritize the most impactful opportunities for your business.

This is Your Data Playbook, where harnessing data for your growth is our mission.

Our Values

Golden Rule

We treat our stakeholders as we would want to be treated, cultivating an environment where trust, respect, integrity, and empathy thrive.

Delight Customers

We strive to serve our customers and exceed expectations, consistently delivering value that delights.

Excellence

We wake up each day committed to performing our best work, setting high standards for quality in everything we do.

Innovation

We are problem solvers. Driven by passion and curiosity to create a better world. We challenge assumptions and unlock new value, believing failure only occurs when learning stops.

Team Work

We achieve more together by leveraging our diverse skills to accomplish our mission.

Our Team

Jarrett Vaucher - CEO

The business guy that loves using data to drive strategy and business outcomes

Beth Vaucher

The passionate teacher-author that wants to spend her days creating products

Stephany Arcia

The automation master who makes all the magic happen behind the curtain

Ana Carreiro

The data lover by accident who also happens to love design

Manuel Bastidas

The Data Hero who harnesses the full potential of data—one byte at a time

Amilkar Herrera

The Data Scientist behind all our predictive models

Our Coaches

Angie Kratzer

A TpT seller and YDP super user who is great at translating data into teacher speak

Kristen Doyle - SEO

She loves coaching and SEO the way you love coffee. Or tacos. Or working out. Or whatever it is that you're obsessed with

Tanya Marshall - SEO

A TPT seller with SEO ninja skills who is a big-time travel-loving foodie!