Unlocking growth by tapping into your most valuable asset, data
Our Mission
At Your Data Playbook, we believe data is the most valuable asset of the 21st century. Our mission is to unlock its value and to deliver growth for eCommerce entrepreneurs worldwide.
We empower entrepreneurs by transforming their data into actionable intelligence to drive outcomes in a digital-first world.
As an intelligence co-pilot, Your Data Playbook offers an end-to-end platform designed to identify and prioritize the most impactful opportunities for your business.
This is Your Data Playbook, where harnessing data for your growth is our mission.
Our Values
Golden Rule
We treat our stakeholders as we would want to be treated, cultivating an environment where trust, respect, integrity, and empathy thrive.
Delight Customers
We strive to serve our customers and exceed expectations, consistently delivering value that delights.
Excellence
We wake up each day committed to performing our best work, setting high standards for quality in everything we do.
Innovation
We are problem solvers. Driven by passion and curiosity to create a better world. We challenge assumptions and unlock new value, believing failure only occurs when learning stops.
Team Work
We achieve more together by leveraging our diverse skills to accomplish our mission.
Our Team
Jarrett Vaucher - CEO
The business guy that loves using data to drive strategy and business outcomes
Beth Vaucher
The passionate teacher-author that wants to spend her days creating products
Stephany Arcia
The automation master who makes all the magic happen behind the curtain
Ana Carreiro
The data lover by accident who also happens to love design
Manuel Bastidas
The Data Hero who harnesses the full potential of data—one byte at a time
Amilkar Herrera
The Data Scientist behind all our predictive models
Our Coaches
Angie Kratzer
A TpT seller and YDP super user who is great at translating data into teacher speak
Kristen Doyle - SEO
She loves coaching and SEO the way you love coffee. Or tacos. Or working out. Or whatever it is that you're obsessed with
Tanya Marshall - SEO
A TPT seller with SEO ninja skills who is a big-time travel-loving foodie!